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2025: A Year Worth Writing Home About

written by Asma Shaikh December 29, 2025

As 2025 comes to a close, I find myself feeling two things at once: proud and deeply grateful.

This was a year where a lot came together for Enthral.ai. We built faster, thought deeper, shipped smarter, and most importantly, delivered skilling experiences that genuinely made a difference for organizations and learners across the world.

So, before we rush headlong into what’s next, I wanted to pause and look back at the moments that made 2025 truly story-worthy.

TL,DR: Here’s a snapshot of what our year looked:

When the learning world paid attention

Early this year, something special happened. We brought home five Brandon Hall Technology Awards — two Golds and three Silvers. That’s still a sentence I say slowly.

What made these wins meaningful wasn’t the medals themselves, but the partnerships behind them. We won alongside customers who believed in bold ideas and worked shoulder-to-shoulder with us to make them real: Bank of Baroda, Tata Motors, WNS, Suzlon Energy, and a win that felt especially personal — recognition for Enthral.ai’s own AI-powered skilling platform.

Those awards reminded us why we started building in the first place: to make skilling faster, smarter, and far more relevant to the way organizations actually work.

And it didn’t stop there. Recognition from Brandon Hall Group, Training Industry, and ME-HR reinforced something important for us, we weren’t just building another platform. We were contributing meaningfully to how learning and talent conversations are evolving.

When the press came knocking

I’ve always believed that strong products eventually find their own voice in the media. In 2025, that belief held true.

From The Economic Times to Business Line, from CXO Today and ETHR World to CIO&Leader, Enthral.ai started showing up across publications that shape business, HR, and technology conversations. We didn’t chase noise, we earned attention. And that felt incredibly validating.

When AI stopped being a buzzword

This was also the year AI truly started doing real work for us.

We leaned hard into Agentic AI, launching our AI Agents, Skill Rangers, to tackle one of the messiest challenges organizations face: skilling at scale. This wasn’t about trends. It was about building systems that can act, evaluate, personalize, and scale learning outcomes in minutes, not months.

When we later saw Enthral.ai ranked ahead of several established brands for AI capability in learning by none other than Brandon Hall, it felt like a quiet but powerful moment of confirmation. You can’t argue with results. You can only keep building.

When the map got bigger

2025 also expanded our footprint. We entered new geographies, deepened global conversations, and stayed anchored to a mission that guides us every day: From India, for the world.

Seeing Enthral.ai used across borders — by people with different contexts, needs, and challenges — was both exciting and humbling.

When customers went live & confidence followed

We onboarded and went live with customers across industries, learning maturity levels, and organizational scales — from BFSI and retail to healthcare, IT, automotive, and the public sector.

Some of these stories we shared publicly. Some quietly powered learning behind the scenes. All of them strengthened our confidence that we’re solving the right problems, in the right way.

When we took the stage

This year also took my co-founder Sammir and me onto new stages, literally!

From ATD 2025 to People Matters TechHR, and leadership forums like ETHR CHRO Conclave, we didn’t just attend conversations about the future of learning. We helped shape them.

When community became momentum

We crossed 15,000+ followers across LinkedIn, Instagram, and YouTube this year. The number matters so much more because of how organically it happened. It felt less like growth, and more like a community forming around shared ideas and honest conversations.

When the US focus got serious

Strengthening our presence in the US was a strategic priority in 2025. Bringing on seasoned advisors like Steve Goldberg helped sharpen our thinking and positioning. Great advisors don’t just fill gaps — they expand belief.

When the team made it all possible

If 2025 looked good on the outside, it’s because of the people behind the scenes. Our team didn’t just grow, it evolved. Smart, thoughtful people quietly built things that now look like magic to the world.

Looking ahead

Yes, 2025 was special. But we’re already deep into 2026 thinking. More ideas. Bigger ambitions. Sharper execution.

To our customers, partners, advisors, and team — thank you for building with us, challenging us, and celebrating every milestone like it was your own.

Cheers to all that’s coming next.

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Asma A. Shaikh

As the Co-founder and Managing Director at Enthral, Asma plays a pivotal role in the company’s mission to facilitate digital learning transformations across global enterprises. An expert in Solutioning, Operations Management, Business Development and Business Relationship Management, she leads Enthral’s Sales, Operations and Customer Success teams. Through her 23+ years of experience in the learning domain, Asma has held leadership roles at several prominent ed tech companies. Prior to founding Enthral in 2009, Asma spearheaded the development of custom eLearning solutions, directed large teams and managed enterprise accounts based out of North America. Asma has a degree in Management from Symbiosis, Pune and is a Certificate holder as a Professional in Learning and Performance from the American Society for Training & Development (ASTD).

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